David C. Baker was born in Michigan, but lived in San Miguel Acatan, Guatemala with a tribe of Mayan indians until he was eighteen years old, after which he moved to the United States. He spent six years in graduate school, earning an advanced degree in ancient languages and theology. He has taught at the undergraduate and graduate level. David managed a publisher and mail order book house from 1983-1988 and then owned and ran a marketing firm in Warsaw, IN from 1988-1994.
David lives in Nashville, TN with his wife Julie. They have two grown boys: Jonathan, who lives in Atlanta, and Nathan, who lives in Nashville.
David enjoys playing racquetball, riding fast motorcycles, taking photographs (ReTake), and flying (he’s a helicopter and airplane pilot).
Since 1994, David has been a speaker, a writer, and a consultant for the marketing industry via his own firm (ReCourses). He has worked with more than 600 firms individually and thousands of people have been through his seminars.
David founded RockBench Publishing Corp., a traditional and electronic publisher of courageous thought leadership content. He has been a featured speaker at nearly every marketing industry conference (HOW, AIGA, PRSA, Counselors Academy, MYOB, SEGD, BDA, PROMAX, Y, etc.), as well as a frequent contributor to nearly all the major publications that serve the marketing industry (Critique, Communication Arts, HOW, Rough, Creative Business, PR Intelligence Report, Creative Planet, In-Review, Graphic Artists Guild, Agency Insider Report, Post Industry, Internet Professional Publishers Association, etc.). He edited Persuading for its entire tenure of six years, earning accolades from subscribers all over the planet.
His work has been discussed in the Wall Street Journal, USA Today, Inc. Magazine, and BusinessWeek. He also contributed portions of Cameron Foote’s The Business Side of Creativity, Robert Bly’s Internet Direct Mail: The Complete Guide to Successful E-Mail Marketing Campaigns, and the new AIGA book on Professional Practices in Graphic Design. He has contributed to a dozen other publications by leading authors, and a recent three-part booklet series was published by NewPage: David C. Baker Speaks.
